Experts recommend light moisturizers and strong sunscreen to keep skin healthy and glowing during intense summer heat and sunlight exposure.
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Experts recommend light moisturizers and strong sunscreen to keep skin healthy and glowing during intense summer heat and sunlight exposure.
Makeup artists say high-shine lips are making a comeback, replacing matte finishes for a more youthful and fresh appearance.
Shoppers seek non-toxic, eco-friendly ingredients that are gentle on skin and better for the planet in their everyday routines.
Creative eyeliner designs with bright colors and geometric shapes stole the spotlight on runways, influencing everyday makeup trends.
Major brands embrace and celebrate textured hair, encouraging customers to care for curls using moisture-rich, sulfate-free haircare lines.
Too much scrubbing can damage the skin barrier, so professionals suggest using enzyme exfoliants or mild acids weekly.
Beauty brands improve inclusivity by offering wider tones for all skin types while keeping their formulas cruelty-free and vegan.
Cold weather leads to drier skin, making hydrating serums with hyaluronic acid and peptides a must-have for daily care.
K-beauty’s emphasis on layering hydration and using gentle formulas continues to shape how people care for their skin worldwide.
New perfumes by influencers and stars gain rapid popularity, driven by sleek packaging, engaging marketing, and signature scent blends.
